Designers want to solve problems. But let's face it, most designers are part of the problem. Their ‘solutions’ drive consumption and inequality, create waste and destroy nature. As this has led to an existential crisis of humanity, the question is: what is the crisis approach of designers? What must they do to turn the tide?
In this workshop, renegade economist Kate Raworth shares with us the story of her bestselling book, Doughnut Economics, about an economy with a purpose other than ever-increasing growth and consumption: namely to meet the needs of all within the means of the planet. An economy that offers inspiring design principles for everyone to work with. Certainly designers. As Raworth writes at the opening of her book: the most powerful tool in economics is not money, nor even algebra. It is a pencil. Because with a pencil you can redraw the world.
That is what we are going to do in this design jam. With the inspiration of the Doughnut, we will take a look at your own design practice and that of the creative sector at large. What do you imagine these will look like in 2030? And what are the strategic ideas to accelerate the desired transformation, in the short term. Acknowledging there's literally no time to waste.